- Send offers and discounts to a customer when near a product or a certain shelf
- Send a push when an old customer is nearby. After greeting, you can also check previous searches in your shop to let him know if what he was searching for is now in stock or on sale
- Allow shop or venue employees to bring up or quickly read useful information about the customer: preferred menu/beverage, name, what he ate last time.
- Get relevant data about slow days and full days to optimize flow and service
- Offer coupons to customers after a purchase to share with their friends, thus encouraging others to visit during a sale or during a special event
- Shoppers can upvote or downvote their experience in a shop or mall.
- Shoppers can tag a product for a friend that could not find it or was looking for it.
- Have beacons place near important products and ask shoppers to place their phone close to it for more information or discounts (see Gamestop)
- Take advantage of people’s waiting time: offer them a time waster, something funny to read, information about a new product or service.
- Street side vendors will be able to announce their arrival for anyone within a 200ft radius of the beacon. So if my favorite “barista on a bicycle” is in the area, I might get a coupon or offer in my passbook while sitting at my desk.
- Offer rewards for completing tasks within the venue: take a picture with a new collection item and sharing, share the newest tech discovered in the store.
- Offer stickers and collectable items that they can only receive if they visit certain parts of the store or attend certain events or sales.
- detailed parking information and assistance.
- Combine social with beacons and use promotions, contests and challenges to get your loyal customers to bring in new people or even make it easier for them to promote the store: i.e. they get a higher discount if they invite and bring new customers.